Undertook a promotion site for better understanding of the brand and services of E.design Insurance Co.,Ltd., Tokyo Marine Holdings, Inc.

We created an infomercial video which appears to be a TV shopping channel to deliver the characteristics of the services and products. We had Mr. Murphy Okada, famous for his demonstration site, as a main cast to create feel of real TV shopping.

We also had Ms. Mana Okada who is an image character for E.design Insurance Co.,Ltd., as his assistant to maintain consistency with other contents.

We paid careful attentions not to depend too much on the visual impact, but to create the video which is fun and comfortable to watch by inserting Mr. Okada's talks and moves here and there, in order for the viewers to have interests in E.design Insurance Co.,Ltd..

E.design Insurance Co.,Ltd.

DENTSU INC.

sin. inc.
Progressive

Junya Abe(Pr,CD)

Daisuke Yoshimori(AD)

Atsushi Takahashi(FE)

Hiroaki Miyagawa